Elevating Alpha Building Solutions’ Digital Presence
Case Study: Portfolio Website, Local SEO & Lead Conversion
About the Client
ALPHA is one of the manufacturers of Metal Building solutions in Tamil Nadu since 2017. Backed with high professional experience in this domain, we engaged in manufacturing, exporting & supplying following products.
The Challenges
When Alpha Building Solutions approached SayuTech, they faced multiple digital hurdles:
- No website or portfolio showcasing their work to potential clients.
- Poor local SEO visibility—no rankings for interior-related searches in Ambattur.
- Minimal lead generation channels, relying purely on word-of-mouth referrals.
- No Google My Business optimization or schema markup.
- Slow mobile experience and poor loading times from their initial test site.
Our Solution
We crafted a focused strategy that addressed each of their digital shortcomings in a phased manner:
1. Interactive Portfolio Website
We developed a responsive, modern website that highlighted their project categories—modular kitchens, office interiors, ceiling works, and more. Each project was showcased with high-quality visuals, before-after comparisons, and short descriptions that communicated the design approach clearly.
2. Hyperlocal SEO Implementation
Our team created local landing pages optimized for keywords like “interior contractor in Ambattur” and “home renovation Ambattur.” We also added structured data and schema markup for better indexing by search engines, significantly improving their visibility on local search results.
3. Performance & Mobile Optimization
We ensured the website was lightweight and fully optimized for mobile devices. This included compressed images, lazy loading for media galleries, and optimized font delivery. The final site scored 90+ in PageSpeed Insights across all devices.
4. GMB Setup & Integration
We claimed and optimized their Google My Business profile, added regular project updates, and included WhatsApp inquiry integration—making it easier for leads to connect instantly.
Results & ROI
- Top 3 ranking on Google for “interior contractor in Ambattur” within 30 days.
- 35+ direct inquiries received through the contact form and WhatsApp.
- 4 commercial renovation projects confirmed through the new website.
- Improved client trust and brand visibility in the local market.
“SayuTech gave us more than just a website—they helped us build an identity. Clients now take us seriously and contact us directly online. Our business has grown faster than expected.”